Digital Marketing Specialist (JB6158)
Fourways, Gauteng
R22 000 to R25 000 a month CTC
Permanent

A well-established company is looking for a Digital Marketing Specialist to drive its digital presence and customer engagement initiatives. The successful candidate will be responsible for managing social media, creating engaging content, implementing digital marketing campaigns, utilising AI-powered marketing tools, and developing strategies to strengthen customer relationships, increase brand awareness, and reconnect with existing and previous customers. The ideal candidate will be creative, proactive, and passionate about using digital platforms to support business growth

Minimum Requirements:
Grade 12
Relevant qualification in Marketing, Digital Marketing, Communications, or a related field
Minimum 3 years' experience in digital marketing
Proven experience managing social media platforms and digital campaigns
Experience with Facebook, WhatsApp Business, and other digital marketing channels
Exposure to AI-powered marketing platforms and automation tools
Strong content creation and copywriting skills
Understanding of digital marketing analytics and reporting
Ability to engage with customers and build strong relationships
Creative thinker with strong problem-solving abilities
Excellent communication and interpersonal skills
Self-motivated, energetic, and able to work independently

Duties and Responsibilities:
Develop and implement digital marketing strategies aligned with business objectives
Manage and grow the company's social media presence across relevant platforms
Create engaging digital content for marketing campaigns and customer communications
Utilise AI-powered marketing tools to improve campaign effectiveness and efficiency
Drive customer engagement through digital channels and online communities
Develop initiatives to reconnect with existing and previous clients
Manage Facebook, WhatsApp Business, and other customer communication platforms
Monitor campaign performance and provide regular reporting and insights
Identify new digital marketing opportunities and emerging industry trends
Support brand awareness and lead generation initiatives
Coordinate promotional campaigns, customer displays, and marketing activities
Maintain and enhance the company's online presence and reputation
Collaborate with internal teams to ensure consistent brand messaging
Continuously improve marketing processes and customer engagement strategies

Please do not apply using Scanned CVs, no supporting documentation is required at this point, this will be requested later.

Kontak Recruitment Disclaimer:
Equal opportunity: All backgrounds are welcomed, with no bias. All are considered based on requirements.
Job specifics: Requirements mirror advertisement, duties may adjust for client needs.
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